school communication
is my thing.
is my thing.
about me
I am a self-directed and well-versed communication and technology specialist, driven by a passion for education. My approach to problem-solving involves determining purpose first and building strategy, second. I am a team player with experience in branding, coaching, communications, educational technology, graphic design, public relations, photography, video production, and web design. I take pride in:
- Storytelling through effective communication methods
- Advanced software training and online course development
- Professional internal and external communications
- Communications tools training for CMSs, e-newsletters, websites
- E-newsletter/HTML development and email campaign monitoring •
- Branding and marketing campaign development
- Marketing strategy with print and digital media solutions
- Website design and development with WordPress and other CMSs
- Photography, video filming skills and experience in aerial videography
- Advanced editing experience Adobe Illustrator and Photoshop
- Print design and publishing experience in Adobe InDesign
- Video editing skills with experience in Adobe Premiere Pro
- Advanced knowledge of Microsoft Windows and Mac OS
- Advanced Microsoft Office skills in Word, Excel, and PowerPoint
instruction / pd
experience
-
Branding Manager / Interactive Designer
Eight Media -Creative Agency
April 2013 - March 2015 -
Computer Technician
Plymouth-Canton Community Schools
March 2015 - Present -
Creative Director
Soarin' Design
July 2015 - present -
Digital Marketing Specialist
Oakland Schools
April 2017 - Sept. 2019 -
Marketing Manager
Michigan Science Center
Sept. 2019 - Aug. 2020
professional organizations
American Marketing Association (AMA)
Communications Co-chair – American Marketing Association (AMA) Detroit 2018-19
Membership Chair – American Marketing Association (AMA) Detroit 2017-18
Leadership Oakland Cornerstone Program candidate 2018-19
Oakland County School Public Relations Association (OCSPRA)
Michigan School Public Relations Association (MSPRA)
Michigan Association of School Administrators (MASA)
education
Mike Ilitch School of Business (Detroit, MI)
Wayne State University
Master of Business Administration
Anticipated graduation 2021
Wayne State University, (Detroit, MI)
Bachelor of Science in Business Administration
Marketing and Advertising
December, 2012
Leadership Oakland Cornerstone Program
May, 2019
Google Digital Garage Certification
“Just a teaspoon of great design makes the medicine go down.”
Storytelling is at the heart of everything I do. A focus on user experience, visuals and purpose help tell that story and demonstrate true value. Through sensible back-end design and a crystal-clear brand strategy, we create a seamless experience for users.
waseem
let’s talk
process
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process
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